How EVER BREW retained a strong customer base with TableCheck

The company switched from a third-party system to expand their market, acquire new customers, and increase bookings.

Shweta Singh

Shweta Singh

Nov 27, 2019 - 1 min read

How EVER BREW retained a strong customer base with TableCheck

EVER BREW

With over 40 varieties of Belgian beer on tap, EVER BREW's restaurant brands including Delirium Cafe, Belge Aube, and Brasserie St. Bernardus are eager to expand their vibrant dining and drinking experience to a wider customer audience. Their existing reservation system lacks key guest management features to acquire new customers. Can TableCheck help EVER BREW to "attack the market" and earn new business?

"TableCheck can do more than any other reservation system we've tried. More than simply taking reservations, TableCheck helps us to attack the market and acquire new customers." - EVER BREW

The challenge

  • To upgrade from a simple "reservation book"-type app to TableCheck

EVER BREW had initially chosen to use the simplest reservation system option available but soon found its feature-set far too limited to cover its operations and marketing needs.

The switch

  • A surprisingly smooth transition from the existing system

Initially, the staff was skeptical about any change, but once they got their hands on the advantages of TableCheck's features and customization, it all became clear. With assistance and training from TableCheck's world-class 24/7 support team, the system migration was completed quickly and without error.

Result

  • Dinner reservations after 8:30 pm have nearly doubled; a significant rise in group reservations via the web.

With focused marketing campaigns, EVER BREW is now able to acquire and retain a strong customer base. Switching to TableCheck has also eliminated system bottlenecks, such as the ability to automatically join several tables together to accommodate large groups.

Next steps: Welcoming international guests

In preparation for a major tourism increase in Japan leading up to the Tokyo 2020 Olympic and Paralympic Games, EVER BREW sees TableCheck's 8 multi-language support as a key asset to cater to guests in their native tongue.

Mr. Akira Furukido, EVER BREW
Mr. Akira Furukido, EVER BREW
Shweta Singh

About the Author

Shweta is the Consulting Supervisor for clients outside Japan. She oversees TableCheck projects and support for international clients.

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