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TableCheck releases the latest data analysis on the restaurant industry every Tuesday at Noon ※Updated on 9th July, 2021

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TableCheck releases the latest data analysis on the restaurant industry every Tuesday at Noon. In this blog, the aggregated data to 4th July, 2021 will be shown.

Customer Traffic at Restaurants Decreased by 67% with the State of Emergency, and by 55% with the Preventive Measures Compared to 2019

When analyzing the impact of the self-restraint requests, which have been applied since the beginning of 2021, on the restaurant customer flow. The data shows that the number of customers decreased by about 67% under the state of emergency, and by 55% under the preventive measures, compared to pre-COVID 2019.

While there was no significant difference between the content of those requests, such as shortening business hours to 8:00 p.m., the name of “State of Emergency” and “Preventive Measures” caused a noteworthy impact on consumer sentiment and behavior.

It is foreseeable that the spread of COVID will become more serious before the Tokyo Olympics, and preventive measures are expected to be extended in the Tokyo area. However, the prolonged self-restraint request will lead to some degree of “self-restraint fatigue” among consumers, in the following weeks the number of customers at restaurants is likely to continue to recover.

Graph 1: Comparison of monthly average number of customers per restaurant from January to July between 2021 and 2019

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Other Feature Blogs:

- Data analysis of average customer visits in areas subjected to the State of Emergency and other policies per region

- Impact of shortened business hours in the restaurant industry 

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Even Slight Decrease from the Previous Week, Still Maintain the Level Before the Declaration of the 3rd State of Emergency

In the second week after the lifting of the 3rd State of Emergency, the number of customers at restaurants decreased slightly, down 7% on the previous week. It was a rainy week, which may have slowed down customer flow slightly.

However, the weekly number of customers remained at pre-declaration levels of around 25 people per restaurant. The restaurant industry is performing well and is able to recover after the 3rd State of Emergency.

Graph 2: Shows weekly average number of customers per restaurant from the start of preventive measures to 4th July
Table 1: Shows weekly average number of customers per restaurant from preventive measures to the last week of the 3rd State of Emergency

Although the number of customers is likely to be affected by weather to some extent, it is expected to maintain a recovery trend and keep at a higher increasing pace than under the State of Emergency.

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Survey summary from the restaurant industry responding to the shortened business hour regulation as of 8th January 2021 is shared below. 

(Published on 11th January, 2021)

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・・・

Lastly, we would like to express our deepest sympathies to everyone who suffered from the new coronavirus infection (COVID-19), and to all the restaurants that have been affected by the spread of COVID-19.

※Update every Tuesday

※Last updated: 9th July 2021

※Data closing date: 4th July 2021

  • When citing the data published in this blog, please be sure to specify "Table Check Research".

  • All graphs are based on our aggregated data closed on 4th July, 2021. The figures after 5th July, 2021 and monthly average data are provisional, and would be adjusted in the future.

  • The definition of “number of restaurant visits” is the total number of visits excluding cancellations and no-shows.

  • The definition of “number of customer visits” is the total number of visitors excluding cancellations and no-shows.

  • The definition of "number of reservations" is the total number of reservations excluding walk-in customers.

  • This data covers restaurants in Japan, which are using TableCheck, a reservation and customer management system developed and provided by our company.

  • All graphs are created based on the “visit date data”, which is calculated according to the time when customer/s visit restaurants.

For detailed figures, please contact the following PR. 

Mikako Mochizuki 

PR

TableCheck Inc.

 

For enquiries regarding this blog and data, please contact:

Mochizuki, PR, TableCheck Inc.

Mail: Dai-27 Chuo Bldg 6F, 2-14-5 Ginza Chuo-ku Tokyo, Japan 104-0061

E-mail: mochizuki.mikako@tablecheck.com

Facebook: TableCheck

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Use “TableCheck” to improve the efficiency of restaurant operations.

No. 1 restaurant reservation customer management system in user satisfaction.

https://www.tablecheck.com/

※”TableSolution” has been renamed to "TableCheck" on 11th August, 2020.

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